The next wave of movie theater experiences contains actual smells, mists and vibrations. South Korean’s CJ Group is planning to bring 4D movies into North American theaters, giving audiences more than ...

Ford has kicked off a new Mustang-based experience in Los Angeles by bringing together silver-screen hero cars, some ‘60s ...

Check out the details to book a poolside spot. Disney+ and Swimply are teaming up to give fans a way to cool down and dive into an immersive movie experience unlike any other. The streaming service ...

What would it be like to watch a movie scene on top of a cliff and feel the wind blow through your hair as if you were there? Or to smell the roses as a character in a film walks through a flower ...

Universal’s “Twisters” and 1996 original “Twister” are hitting theaters this weekend to play in 4DX 4D The showing follows recent domestic opening weekend records for the tech with “Twisters” and ...

Movie theater chains are revitalizing how consumers watch movies on the big screen to recapture lost revenue after the pandemic. Cineworld Group, which emerged from bankruptcy last year, is making the ...

Come face to face with some of the world’s most strange and mysterious shark species. These extraordinarily intelligent underwater giants each exhibit unique behaviors to navigate their ever-changing ...