Absolut Vodka, owned by Pernod Ricard, is setting up shop in the metaverse to mark the return of Coachella after a tumultuous few years. The virtual installation is meant to draw attention to ...
Absolut Vodka, a Pernod Ricard company, is returning to Coachella with both virtual and on-site activations, per information shared with Marketing Dive and a press release. The multifaceted marketing ...
NEW YORK, Oct. 8, 2024 /PRNewswire/ -- As the official spirits partner of Universal Pictures' spectacular new cinematic event, WICKED, Absolut is toasting to the power of friendship and inclusivity by ...