What do Google Analytics and print newspapers have in common? They’re both one day out of date when you read them. I’ve been using Chartbeat for over a month now to track performance of my blog and I ...

I have been asked a lot this past year, “Are you still doing the statistics thing?” My answer is, “analytics, not statistics.” This usually leads to the question: “What are analytics?” That answer is ...

If you're blogging to market your goods or your services, please raise your hand. Thought so. That's 99.9999% of you. If you understand blog analytics, keep your hand up. O.K., 33% isn't bad. Now keep ...

Business analytics is the science of using data to build mathematical models and arrive at decisions that have value for a company or organization, Bertsimas says. This is relevant in nearly every ...

Lee Davis is a tech analyst who has been covering the document imaging industry for over five years. Currently, Lee is the Associate Director of Software and Scanners at Keypoint Intelligence, where ...

Predictive analytics is a category of advanced data analytics aimed at making predictions about future outcomes based on historical data and analytics techniques such as statistical modeling, data ...

Analytics of the past, especially more advanced analytics, often required command-line code. Today, analytics software vendors have simplified end-user interfaces and made visualizations easier to ...

I'm often asked what return on investment analytics offer. The question always gives me pause and invariably the person asking thinks I'm hesitating out of uncertainty, but that's far from the truth.

Troy Segal is an editor and writer. She has 20+ years of experience covering personal finance, wealth management, and business news. Amilcar has 10 years of FinTech, blockchain, and crypto startup ...