In 2023, cold emailing is still the best B2B sales channel - as long as you know how to approach it properly. Cold emailing, a commonly used subset of email marketing campaigns, is the practice of ...

Cold emailing is easy to dislike (both as the sender and recipient) and to mess up. But mastering the art of sending a successful cold email can be thrilling. Few things are as satisfying as knowing ...

I was recently asked whether cold email is dead, and I struggled to give a quick and clear answer. After considerable thought, I realized it's hard to answer because it's actually multiple questions ...

Cold emailing is a trusted marketing and selling tool. However, older techniques need to evolve over time to produce better results to align with recent trends. If you continue relying on outdated ...

Let’s talk about cold emailing. Katia Beauchamp, the co-founder of the wildly successful beauty company Birchbox, has said that she and her co-founder started cold emailing CEOs in the beauty industry ...

Insider spoke with freelancers and business owners about emailing brands they want to work with. They broke down their top strategies for approaching prospective clients. The freelancers shared the ...

Back in 2005, Mehul Nariyawala, then an MBA student, sent a cold email to Salesforce CEO Marc Benioff. Benioff replied within ...

Cold emails work! Well, maybe not as effective as other techniques. But if you’ve already optimized your time and workflow in other areas, then cold emailing is another method to get even more leads.