Google's Danny Sullivan says that all their ranking systems, including AI search, reward content that is written for humans.

Multiple Google support forum discussions call attention to a possible bug in Google’s algorithm that causes select generic top level domains (gTLDs) to disappear completely from the search engine ...

Google Discover is less aligned to Google Search ranking, Andy Almeida from the Google Trust and Safety team, said yesterday ...

Many people have an incredibly low bar for what they consider to be “great” content that deserves to rank in Google Search. So often, I see people bemoaning the fact that their content is great and ...

Many of the ranking factors involved in Google Search’s super-secret algorithm have purportedly leaked. This leak sheds light on how Google Search seemingly operates and which attributes it uses to ...

Leaked Google documents has given the search industry proprietary insight into Google Search, revealing very important elements that the company uses to rank content. Thousands of leaked documents, ...

Over the weekend I reported that the Google Search ranking volatility tools finally began to calm. But the truth is, I have seen a big spike in chatter around Google ranking changes over the weekend ...

It should be clear to everyone that the Google documentation leak and the public documents from antitrust hearings do not really tell us exactly how the rankings work. The structure of organic search ...

How to Improve SEO? 15 Experts’ Recommendations How to Rank Higher on Google in 2025 Improving your SEO generally means ranking higher on Google. Let’s face it: Google is the daddy of search engines, ...

An internal Google document leak reveals the secrets to ranking in Google Search. Credit: Beata Zawrzel/NurPhoto via Getty Images The key to online success is usually dependent on one major factor ...

Google has updated its search ranking algorithm to "more strongly affect the sites that host explicit videos but don't allow Googlebot to fetch those video files" which may lead to a "significant drop ...