In almost any Korean neighborhood, news of a new subway station is greeted with celebration. In western Seoul's Hongdae area, however, a recent announcement has sparked rare rebellion. Merchants and ...

Seoul's seventh Apple Store opens on Saturday, January 20, with a special Today at Apple Pop-Up Studio featuring hip-hop artist Beenzino. Apple Hongdae is Apple's seventh retail store in Seoul, South ...

Excuse me! You probably have seen this viral TikTok trend where a Korean man goes up to a woman behind the camera and openly flirts with them. This phenomenon has been popularized now as the “Hongdae ...

Accor Ambassador Korea, in partnership with Seohan Tourism Development Co., Ltd, is pleased to announce the upcoming opening of Mercure Ambassador Seoul Hongdae this August. “Mercure is a trusted ...

Seoul Mayor Oh Se-hoon, who recently published the book *'Designing the Pride of Seoul Citizens,'* will hold a book concert in Hongdae this weekend. According to Oh’s camp and Amazon Books on the 20th ...

Seoul City will become the first in the nation to ban electric scooter traffic in two locations: "Hongdae Red Road in Mapo-gu" and "Banpo Academy District in Seocho-gu." These areas have seen ...

Hollywood star Charlize Theron was spotted in Korea, in Hongdae. On the 23rd, videos and posts claiming that people had taken photos with Charlize Theron in Seoul's Hongdae quickly spread on social ...