Lego is launching a first-of-its-kind "smart brick", which the Danish toy maker has described as its "biggest innovation" in decades. The new brick looks and clicks into place like a regular one but ...

Lego has unveiled its first-ever Smart Bricks. The company calls its most revolutionary innovation in nearly 50 years. The iconic colourful bricks that have fuelled generations of imagination are ...

Lego is building more than colorful bricks — it's building a greener future. The company recently opened a new factory in Southern Vietnam, calling it its "most environmentally sustainable factory to ...

Lego has developed its first prototype using recycled plastics. Source: Unsplash/Xavi Cabrera. It was 2003, exactly 56 years after Ole Kirk Christiansen bought the first plastic injection molding ...

LEGO does not reinvent itself very often. It’s a toy company that has been iterating on the same idea for decades. It patented the LEGO Brick almost 66 years ago, and any piece you buy today will work ...