The birthday boy was turning 7, and the party had everything you might expect: balloons. A bounce house. And lots and lots of brainrot. How do I know this? Because as a mom of four, it's become my job ...

Roblox’s Steal a Brainrot, based on “Italian Brainrot” memes, has become a breakout hit—the Roblox/Fortnite game recently hit almost 24 million players in a single day. Roblox is the gaming hub of ...

Freelance journalist and broadcaster, writing about music and the arts. You may have seen the term bandied about, you may even have heard one of the mind-numbing (yet infuriatingly catchy) songs, and ...

It’s giving… espresso-induced insanity. If your 10-year-old suddenly starts yelling “tralaero tralala!” while pirouetting like a caffeinated ballerina, you’re not hallucinating. You’ve just been hit ...

Tokyo (AFP) – In a Japanese shop selling pocket-money trinkets, there is a rack of toys, stickers and keyrings based on a global crew of AI-generated characters that almost every child knows about -- ...

If you’re the parent of a t(w)een, the memes that fill your social media feeds are probably a whole lot different than your teenager’s. You might be used to seeing a distracted boyfriend, a dog ...

Fortnite Chapter 7 Season 2 is finally here, and while I'd like to say that excitement has never been higher, that hasn't been quite the case this time around. Epic Games has been putting its foot in ...

No, you're not having a stroke: Tung Tung Tung Sahur is a real thing on the internet that people are shedding tears over. As Steal a Brainrot breaks user records in Roblox and Fortnite, the ...

A walking shark in oversized sneakers, an orange with muscular arms and a twirling "Ballerina Cappuccina" with a mug for a head are among the strange stars of the online phenomenon called Italian ...