Add Yahoo as a preferred source to see more of our stories on Google. The campaign, titled “Free at Heart,” dropped last month and focuses on YSL Beauty’s best-selling Libre Eau de Parfum fragrance, ...

There's no doubt: YSL Libre is probably one of the most popular perfumes of our time. In 2024, it's not often you come across a designer fragrance that still feels cool and exclusive—but Yves Saint ...

View post: Why Does Beauty Become ‘Niche’ When It’s Black-Founded? Walking down the New York City streets, a variety of questionable smells are bound to hit your nostrils. A standout stench? Hot ...

After enduring many years of fragrance trends leaning towards lightweight scents, I'm welcoming the return of intense perfumes with open arms. I've been working in the beauty industry for many years ...

Lipa has been the face of YSL's Libre fragrance since it launched in 2019. By Amina Ayoud All products and services featured are independently chosen by editors. However, Billboard may receive a ...

View post: Must Read: Etsy Launches ‘Shop Other Jeffs’ Campaign Ahead of Prime Day, L’Oréal to Acquire Indian Beauty Startup Innovist As 2025 draws to a close, we’re revisiting the best stories ...