The transition from operating a single-product company to becoming a multi-product one is exciting and daunting—and critical for any SaaS business that wants to scale. As cofounder and CTO of ...

Makeup is experiencing a clean revolution as consumers start paying more attention to cosmetics’ ingredients and manufacturing. Makeup fans are looking for safer products with healthier ingredients, ...

All products have a life cycle, from development to introduction to growth and maturity. A fantastic product is not enough. To continue accelerating your company’s growth, you must go multi-product.

Product scope adjustment is a key mechanism through which multi-product firms achieve efficient resource allocations. In this paper, we take a novel perspective to study firms’ product scope ...

BranchOut Food Inc. has announced a significant expansion of its product offerings, particularly featuring its innovative Bell Pepper Crisps, which are now set to roll out in the Midwest as part of a ...

After introducing the most number of new products in company history last year, HubSpot (HUBS) is now seeing the financial benefits. The provider of cloud-based software for digital marketing, sales ...