S eiko’s 2025 has seen popular releases, store openings and strong market performance—“big achievements when there’s no ...

Seiko’s 2025 has seen popular releases, store openings and strong market performance — “big achievements when there’s no denying that everyone is working harder for every watch purchase”, says Faye ...

From snow‑textured dials to moonlit hues, each watch reflects Japanese seasonal beauty paired with precision engineering.

Seiko has followed Rolex's Oyster Perpetual strategy by offering its entry-level automatic everyday watch in a new, tiny size ...

While the weather outside is best described as November Grey, this new watch from Seiko landed in my inbox with a blast of ...

Grand Seiko has just dropped four new watches to its Elegance and Heritage collections. Inspired by early spring and late ...

Fratello On Air podcast ✓ The guys discuss Seiko's triumphant return due to smaller watches with better bracelets ✓ Enjoy the ...

The Skyflake, a blue-tinted spinoff of the iconic Snowflake dial, now comes in a more affordable quartz reference with a 37mm ...

A first look at two new Grand Seiko models ✓ The SBGM255 and SBGM257 ✓ New colors and textures for the dressy GMT ✓ See them ...

This year, Grand Seiko is delivering a masterclass in strategy and how to stand firm against a difficult year in the luxury ...

The new Thong Sia Exclusive creation will be available in November 2025 at select Seiko Boutiques and retail stores in Thong ...