It doesn’t get much more extreme than this in the tire business. Known for building ridiculous one-off tires for the SEMA Show, in the past Italian tire manufacturer Pirelli has shown such ...

It's that time of year again, when Pirelli sends aspiring Playboy photographers out on calendar assignment, letting them dream up ridiculous ways to photograph nude or nearly nude models in exotic ...

“The market is changing, and so is the consumer,” said Marco Crola, chairman and CEO of Pirelli, while introducing the company’s latest tire offering, the Scorpion A/T Plus. For a company that built ...

The Pirelli P-Zero Race is a dependable race-ready road tyre which blends all-weather grip, rolling speed and durability, just don’t expect buttery smooth damping You can trust Cyclingnews Our experts ...