Almost three years in, Meta's X competitor is still growing.

Threads was a kind of extension of Instagram when it launched in 2023. However, over time, the reliance of Meta’s X rival platform on Instagram has waned. Now, Threads is getting its own DM inbox, ...

Meta was initially developing Threads as just a feature for the Instagram app, reveals Adam Mosseri. He said that text posts inside Instagram could be confusing to users. So the Meta team behind the ...

Threads hit 500M users by tapping Instagram’s built-in audience, showing Meta’s true asset is its distribution pipeline, not apps.

Meta just took another step in its belated but very welcome push to detach Threads from its Instagram roots. Starting today, the app is officially rolling out its own direct messaging system and a new ...

Instagram Threads will begin testing video ads, Meta announced on Thursday. The test, which will make Threads look more like its competitor X, is an expansion of Threads’ advertising initiatives, ...

Instagram boss Adam Mosseri is on the stand today in Meta’s antitrust trial. In trying to prove the social network is not a monopoly, he shared that the Threads app could have been just a feature ...

Meta $META’s Threads is marking its two-year anniversary by adding direct messaging and a new visual highlighter feature, as the company continues efforts to ...

Instagram’s Threads app raced to 100 million users in its first month after launch in July 2023. Now it has 500 million.

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. It's about time you could send a DM on Threads. Threads, Meta's rival app to Twitter, is officially ...

We’re bringing new football features to Threads, Instagram, Facebook, and WhatsApp, including athlete content, match content, ...