As competition heats up in the smart glasses market, especially with growing demand for generative AI integration, a Prada-branded device could give Meta a unique advantage by appealing to both luxury fashion enthusiasts and tech-savvy consumers, setting it apart in an increasingly crowded space.

While Ray-Bans are pretty all-purpose and could appeal to anyone with enough money to justify buying them, Oakley might make more sense for someone interested in sports like snowboarding or surfing. A new report seems to confirm that intention,