News

Temu and Shein are set to increase prices for U.S. consumers due to rising operating expenses stemming from changes in global ...
Shopper behavior has evolved, with impulse purchases increasingly planned in advance due to digital influence and ...
At the ET CX Symposium 2025 curated by ETBrandEquity, Anjani Rathor of HDFC Bank challenged customer experience experts, ...
Brands are strategically leveraging premiumisation and emerging markets to foster resilience and relevance amidst evolving ...
Cmo: Saibal Biswas has resigned from his position as Senior Vice President and Head of Marketing and Partnerships at ...
Mark Zuckerberg, Meta CEO, faced scrutiny in an antitrust trial. He considered separating Instagram earlier. Emails revealed ...
American shoppers are turning to Chinese e-commerce platforms. They seek affordable handbags, yoga pants, and wallets.
Shein's suppliers in South China are facing order reductions. They attribute this to a production shift towards Vietnam. US ...
Sudip Roy Bodhitree Multimedia, a content production company, has announced the appointment of industry veteran Sudip Roy as ...
Zepto has appointed Motivator, GroupM’s agency, as its performance marketing media partner, building on their collaboration ...
Beiersdorf's first-quarter sales marginally exceeded market expectations, driven by strong performance in its derma division, ...
Heineken exceeded first-quarter sales forecasts, driven by pricier brands offsetting volume decline due to fewer trading days ...