For advertising to be effective, it must stick. By successfully lodging itself into people's memories, advertising's effects ...

CarsGuide has launched a bold new brand platform, via newly appointed agency Today the Brave, that flips the power dynamic in ...

Heineken has launched its global campaign 'Cheers To All Fans' in Australia, a new sponsorship platform, developed by Le Pub and VML Italy, built on the belief that fandom is one of the quickest ways ...

Mondo Doro is turning up the flavour with 'Smallgoods, BIG TASTE,' a new print and out-of-home campaign created in ...

Digital outdoor media leader QMS has renewed its partnership with The Royal Children's Hospital Good Friday Appeal, supporting the 95th year of vital fundraising for world leading paediatric care for ...

Leading non-bank lender Prospa has appointed independent media agency Bench Media as its full-service media partner across Australia and New Zealand following a competitive pitch process. As Australia ...

Connecting Plots Group has teamed up with Westinghouse to put the brand's fridges through the ultimate Gen Z pressure tests, reframing the category for a new generation of buyers. Despite being ...

Creative and media agency Thompson Spencer has appointed Sam Casey as Head of Performance, strengthening the agency's integrated media offering as it continues to accelerate locally and ...

Acclaimed directing duo Jessie Oldfield and Adam Murfet are reopening their books to commercial work. After redefining the legacy Australian series Heartbreak High with Netflix, their Gen Z ...

Flight Centre Travel Group (FCTG) is transforming how the world travels with the launch of World360 Rewards - a disruptive ...

Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medium - ...

Colony Group has today announced the acquisition of Type + Pixel, a leading brand experience innovation agency, marking ...