As the creator economy continues to experience rapid growth - forecast to reach USD$480bn (£364bn) by 2027 - this partnership ...

Magenta Telekom and Readpeak boost awareness and activations with native content-driven creatives, reaching people as they ...

Hugh Stevens, managing director EMEA at AUDIENCES, dives into the future of first-party data activation. He looks at how ...

HBAgency is a global ad tech company specialising in revenue optimisation for web publishers. Headquartered in Sardinia, ...

In today’s Digest, we cover Walmart exploring ads for its Sparky AI shopping agent, Warner Music Group settling with an AI ...

Black Friday remains a cornerstone of holiday shopping – it’s no longer just a spike, but a sustained season. According to ...

In today’s Digest, we cover the EU greenlighting Omnicom’s IPG acquisition without conditions, YouTube usage reaching 84% of ...

In today’s Digest, we look at US senators pushing a probe into Facebook and Instagram scam ads, ChatGPT adding a new shopping ...

Gadgets such as AI fitness mirrors, LED face masks, and sonic toothbrushes have experienced a huge increase in sales ...

What are the biggest opportunities for those advertising on social media at the moment? We gathered insights from experts at ...

As two European technology pioneers, Adform’s on-the-ground expertise combined with Spotify’s deep knowledge of its global ...

As Dustin Cha, CEO of Ad-Shield, put it: "After the first generation of ad blockers blew up and became popular, a second ...