Louis Vuitton Appoints Pat McGrath

Louis Vuitton announces make-up range La Beauté – with Pat McGrath at the helm
French fashion house Louis Vuitton has announced its first foray into make-up in the form of La Beauté, a luxury cosmetics line set to launch later this year. The news comes alongside the exciting revelation that renowned make-up artist, Dame Pat McGrath, will be heading up the launch, working with the brand as its cosmetics creative director.
Celebrity Makeup Artist Pat McGrath To Head New Louis Vuitton Beauty Brand
Louis Vuitton announced that they will be launching their beauty brand, La Beauté Louis Vuitton, this Fall, with celebrity makeup artist Pat McGrath overseeing cosmetics.
Louis Vuitton Is Launching Makeup with Pat McGrath at the Helm
In a press release from the brand, McGrath states, "Working backstage for over 20 years at Louis Vuitton fashion shows, I am thrilled to now play such a key role in the launch of
Louis Vuitton is launching make-up with Pat McGrath as creative director
Today (5 March 2025) Louis Vuitton has revealed it will launch a make-up line, with Pat McGrath as its creative director. The new métier will be called La Beauté Louis Vuitton.
Louis Vuitton Finally Steps Into The Makeup Game
Louis Vuitton has been creating fragrances for nearly 100 years, so the entry into makeup world (along with all the luxury names already making major waves in the space) just makes sense. The first iteration of the line is hitting the shelves come fall 2025. It will include 55 lipsticks, ten lip balms, and eight eye palettes, according to WWD.
A Louis Vuitton make-up line is coming, headed up by Pat McGrath
The French fashion house's foray into cosmetics will be available to shop in autumn 2025, with initial products including lipsticks and eye palettes.
Pat McGrath Named Creative Director Of Louis Vuitton’s Beauty Expansion
Pat McGrath, the iconic make-up artist who’s known for (arguably) the most viral beauty look ever, has been named the new Creative Director over Louis Vuitton’s foray into beauty, La Beauté Louis Vuitton.
Lids by LV? Louis Vuitton branches into beauty products, taps make-up star Pat McGrath
LVMH label to begin selling lipstick, eyeshadow and lip balm, with British make-up maestro Pat McGrath leading its creative direction Louis Vuitton, the world's biggest fashion label, will begin selling beauty products this autumn.
Here's Everything We Know so Far About Louis Vuitton's New Makeup Line and Pat McGrath's Role
The new luxury extension will kick things off in dramatic fashion with eight eye palettes, 10 lip balms and a whopping 55 lipsticks.
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Louis Vuitton plans to foray into prestige cosmetics to win back aspirational shoppers, taking a page from its luxury rivals
Louis Vuitton's choice of makeup artist Pat McGrath shows "their aim to excellence and innovation in [the] newly introduced ...
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Can Louis Vuitton win in beauty?
The luxury house has tapped makeup artist Pat McGrath for its first-ever cosmetics play. It enters a crowded market.