American Express launched its third in-store promotion last week, offering customers a freebie if they buy two gift cards. People who buy two American Express gift cards worth between $25 and $100 ...

The American Express Gift Card can be purchased nationwide in denominations ranging from $25 to $100, and is accepted at U.S. retailers and restaurants where American Express Cards are welcome.

Better still, Business Insider reports that Apple — already matching Sprint’s $50 discount — will counter this latest offer with a $100 Apple Store gift card at its retail stores.