In 2019, Coke opted to resuscitate one of its most controversial marketing decisions, the ill-fated 1985 launch of New Coke.

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Coca-Cola Philippines announced recently its partnership with the Philippine Football Federation (pff) as a major sponsor of ...

ATLANTA — For the first time, the National Center for Civil and Human Rights has unveiled an exhibit designed specifically for children 12 and under.

The creator economy has unleashed a new wave of fan‑supported talent - and it's one that is increasingly interested in ...

For visitors to Birmingham, Carlile’s offers an authentic taste of Alabama barbecue culture without any tourist trap gimmicks ...

Awards don’t lie, especially when they’re piled up like trophies in a championship team’s display case. Carlile’s BBQ in ...

The soda giant reimagined the song from its iconic 1971 “Hilltop” ad for an effort that spans packaging, experiences and ...

Coca-Cola's brand was born from a secret formula and a massive PR campaign that brought the soft drink to all corners of the ...

Coca-Cola has announced that this month it will release limited-edition cans featuring images specific to each state, ...

Coca-Cola is bringing together more than a dozen of its food service partners for a new “And a Coke” national campaign, per details shared with Marketing Dive. Three 30-second spots demonstrate how ...