甚至，瑞幸自己就是个鲜活的例子。你或许还记得，2020年瑞幸出现财务丑闻，不仅被迫从纳斯达克退市，核心管理层更是几乎换了个遍。但是没关系，只要瑞幸这个品牌还在，消费者的信任就在，它就有重新再来的机会。

another creator asks in a stitched TikTok video, filming cases of Diet Coke and Coke Zero. It turns out that Blake might be the right person to ask. “I actually worked as a research and ...

Coke is stepping into the prebiotic soda market with a new "fruit-forward line of beverages": Simply Pop. The new products, an extension of Coke's "Simply" line, do not have any added sugar and ...

When James Quincey became CEO of Coca-Cola in 2017, soda had broadly been in decline over its health effects. The beverage giant was embarking on an effort to diversify its reach beyond the sugary ...

Coca-Cola's stock rose 12% in February chiefly thanks to a strong earnings report. The company also raised its dividend for the 63rd straight year, pleasing income-seeking investors. The company ...

Coca-Cola is diving into the burgeoning field of soft drinks promoted for their health benefits by launching its first prebiotic soda called Simply Pop. The debut of the Atlanta-based beverage ...

Prebiotic sodas are all the rage, and the Coca-Cola company is finally getting in on the action. On Tuesday, Coca-Cola announced that it's expanding its beverage lineup with its all-new Simply Pop ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Once, Diet Coke’s image was about calorie counting, breaks and well-defined abs. Today, it’s the rocket ...

Poppi and Olipop, watch out: Coca-Cola is entering the “better for you” soda category with a response of its own. This month, the beverage behemoth is rolling out Simply Pop, a prebiotic ...

In a TikTok with over 1.2 million views, content creator Liz Ruiz (@lizruiz52) documents the stark contrast between an almost-empty Pepsi section and an untouched rack of Coca-Cola drinks.

Simply Pop is launching with five flavor variants: Strawberry, Pineapple Mango, Fruit Punch, Lime, and Citrus Punch. © 2025 Fortune Media IP Limited. All Rights ...