Generate more leads with a more robust Facebook marketing strategy Most businesses have a Facebook page, but they aren’t taking full advantage of one of the most powerful marketing mediums on ...

Facebook marketing is the process of using the social media platform to promote your business to potential buyers. There are a variety of ways to do this, both paid and organic.

Here's how to create a Facebook content plan that meshes well with your brand's overarching content marketing strategy. Facebook is the most-used social media platform in the world. It boasts 2.96 ...

Social media marketing was born in the mid-2000s with the rise of platforms such as MySpace, Facebook and Twitter, but did not start hitting its stride until Facebook introduced "Facebook Flyers ...

A good Facebook marketing strategy for e-commerce relies heavily on a decent budget. So, to get the best results from your Facebook advertising efforts, you’re going to have to spend a bit of cash.

Following these Facebook marketing tips is a good place to start. To keep up with Facebook’s evolving functionality, do a quick audit every quarter to see what’s new and available to you.