Over the years, the humble supermarket has produced some seriously chic items that are not only in fashion but affordable, ...

SHE was one of the lucky ones who managed to get her hands on the viral Asda coat even before it had officially hit stores ...

Hands up, I have never bought a piece of clothing from a supermarket. And yet, earlier this week, I found myself wearing a smart, red, boucle, cardigan-style jacket from George at Asda for a ...

"George at Asda have it again!" Carrie wrote in the caption of the TikTok video. "Gorgeous pink & red jumper for the month of love & beyond, plus a cute leopard print denim mini dress which is ...

Jo Whitfield, the former chief executive officer of Matalan, has returned to supermarket giant Asda’s board as a ...

Now, a leopard print puffer from Asda (yes, really) has gone viral on TikTok, due to it looking similar to Ganni’s coat (£625, Ganni.com) while costing nearly £600 less. Though one of the more ...

Thousands of workers at Leeds-headquartered supermarket chain Asda have won the latest stage in a decade-long equal pay case ...

Jo Whitfield is returning to Asda after eight years, joining the supermarket's board of directors as a non-executive after ...

Evans joined Asda as managing director of George in January 2022. In her new role, she will lead the retailer's store operations on a permanent basis alongside her leadership of the clothing division.

George at Asda has released a homeware range with prices ... menswear, children’s clothing, accessories and more. Like its high street competitors, George makes use of social media to ensure ...