From small-town drugstore to global FMCG giant, how Pepsi captured soft-drink market in 200 countries after…
Let us delve into the humble beginnings of Pepsi and its phenomenal rise to become a global leader in the Fast-Moving ...
This Airline Re-Branded After A Merger And The Results Are Awesome
In recent years, the carrier has been in the news for its merger with fellow South Korean carrier Asiana Airlines, and ...
When corporate rebranding backfires: Lessons from past successes and flops
The 200-year-old company is now called aberdeen group, effectively reversing a decision to rebrand as abrdn in 2021 in a bid ...
When Corporate Rebranding Goes Wrong
A British investment firm restored most of the vowels to its name after a widely ridiculed revamp that showed the pitfalls of ...
Donatella Versace's bold vision kept brand in the limelight after Gianni's murder
Luxury fashion group Prada's CEO Andrea Guerra has flown to New York, a source close to the matter told Reuters, as the group ...
Plastics News8d
Returnable purple cup pilot program delivers green results
A three-month effort in 2024 served to-go beverages at 30 restaurants in returnable plastic cups in order to gauge public ...
Tesla owners are changing logos on their cars; They fear vandalism related to Musk
Tesla owners are disguising their cars as other vehicles to avoid attempted vandalism linked to the disdain for the brand’s founder, Elon Musk.
Mitchell Daily Republic9d
Play review: Get a group together to take in this humorous, gentle game of golf with 'The Foursome'
Blue sky. Green grass. Cold beer. Good friends. These are the core components of the amusing and delightful comedy “The ...
PVC Rigid Foam Market to Reach $3.1 Billion, Globally, by 2033 at 4.3% CAGR: Allied Market Research
The demand for the PVC rigid foam market is driven by its integration into construction, automotive, and packaging industries. Advancements in manufacturing techniques such as co-extrusion and ...