News

Campaign Brief Asia1h
Terence Lam fronts Prudential Hong Kong’s 2025 health campaign to highlight urgency and emotional impact of illness
Singer-songwriter Terence Lam fronts Prudential Hong Kong’s new 2025 Health Campaign bringing to life the heightened emotions ...
Campaign Brief Asia1h
The Chariot Agency and Nando’s Malaysia get people talking to food with “Bowl Therapy”
In a world where everything—from cold plunges to crystal charging—is considered a wellness solution, Nando’s offers a fresh ...
Campaign Brief Asia2h
dentsu’s Hazel Lin: From “revenge travel” to resonant journeys: How brands can drive loyalty in the age of experience-first customers
dentsu’s Hazel Lin: From “revenge travel” to resonant journeys: How brands can drive loyalty in the age of experience-first ...
Campaign Brief Asia2h
Mohit Joshi Named Media Agency Head of the Year at IAA Leadership Awards in Mumbai
Mohit Joshi, CEO of Havas Media Network India, has been honoured with the Media Agency Head of the Year award at the ...
Campaign Brief Asia4h
Campaign Brief Asia and ONE Asia “Young Guns Spotlight”: Poe Cheung
Campaign Brief Asia continues its exclusive partnership with ONE Asia Creative Awards, part of The One Club for Creativity to ...
Campaign Brief Asia4h
Publicis Groupe Japan’s Trash Bento Challenge returns – entries close 31 August
Over the course of a year, each person unknowingly consumes the equivalent of one lunchbox worth of plastic waste. This is no ...
Campaign Brief Asia1h
Plastic Change urges World Leaders to think with their d*cks (to save their balls) in cheeky campaign via Worth Your While + Glue Society
Faced with the direct threat microplastics pose to male fertility, global NGO Plastic Change is appealing to world leaders in Switzerland at the global plastics treaty to act. And think with their ...