Luxury hospitality group Jumeirah has launched a new global brand campaign titled Our Flame, a cinematic tribute that highlights the essence of Arabian ...
Snap Inc. has unveiled the Kingdom’s first AR-powered “Snap Souq,” an immersive Ramadan experience inspired by Najdi heritage and traditional Saudi ...
US Podcast advertising spending fell sharply in January following the holiday-season surge, though several major brands maintained strong investments in the ...
QYOU Media Inc. on Monday announced it has been badged as a TikTok Agency Partner, joining a select group of trusted agencies recognized by TikTok for their ...
UAE leads the Middle East and Africa’s online food delivery surge, with cities such as Dubai driving rapid growth in app-based ordering amid rising smartphone ...
UAE-based communications agency QComms has begun 2026 with eight new regional and international client wins, expanding its portfolio across education, ...
The Trade Desk has partnered with AiOO to give media buyers access to digital out-of-home (DOOH) and retail media inventory in the Middle East for the first ...
Ramadan remains one of the most commercially significant periods in the Middle East and Africa, accounting for nearly one-fifth of annual fast-moving ...
The global advertising market continues to grow, projected at more than $1 trillion annually, yet effectiveness remains stubbornly inconsistent. Creative ...