It’s official, ads are coming to WhatsApp. However, depending on how you use the popular messaging app, you may never see one ...

The launch upends its founders’ original mission of creating an app with ‘No Ads! No Games! No Gimmicks!’ This week, WhatsApp ...

After the tech giant announced it would begin to include ads in WhatsApp’s Updates tab, which is used by roughly 1.5 million ...

WhatsApp is rolling out new ad features including a subscription model that will allow channels to offer exclusive content ...

WhatsApp says that users will start seeing ads in some parts of the app, as owner Meta Platforms moves to a cultivate a new ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.

The messaging service WhatsApp on Monday will begin to display ads for the first time as parent company Meta seeks to make ...

More than a decade after it acquired WhatsApp, Meta will begin showing ads within the app.

The company says personal messages will remain private, but critics warn the data used for ad targeting could still put user ...

WhatsApp announced yesterday that it will now show ads from businesses through its Stories-like feature, months after adding ...