By crafting a branding strategy that will appeal to Zoomers, you’re setting up your brand for success as a new generation comes to the fore.

Q3 2024 Earnings Call Transcript November 6, 2024 Dine Brands Global, Inc. misses on earnings expectations. Reported EPS is ...

“The Nation Brand initiative, which is being led by the Office of the Prime Minister (OPM) and funded by the World Bank’s ...

The intersection of Black pop culture and luxury brands marks a significant shift in high-end industries. What began as ...

Multinational companies that master balancing global consistency and local adaptation will stand the test of time. By perpetuating a unified international identity while giving local markets the ...

Dine Brands Global, Inc. (NYSE:DIN) shares are trading higher on Wednesday. The company reported third-quarter adjusted ...

Joe Preston discusses how New Balance has moved on from the 2016 Trump controversy and his strategy to appeal to new ...

Tambyrajah joined PHD in March 2019 as Chief Strategy Officer and has held various roles, including Global Head of Strategy ...

Finding this balance between efficiency and empathy, automation and personalization, is crucial to developing successful ...

Yet at the same time the increase in digital channels, from the huge global platforms through to the local specialised ones, has delivered brand management headaches. Ensuring that a company’s image, ...

As luxury brands struggle to resonate with Chinese consumers, Ralph Lauren is thriving by leaning into its American heritage and preppy core products.