This is read by an automated voice. Please report any issues or inconsistencies here. Barbie manufacturer Mattel took a hit this week after its superstar doll failed to deliver. The El Segundo company ...

Barbie manufacturer Mattel took a hit this week after its superstar doll failed to deliver. The El Segundo, California-based company behind many of the world's most iconic toys was walloped in the ...

Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. Mattel is looking to new toy partnerships, including a new ...

The long-awaited Master of the Universe movie is coming this summer, and the first trailer showed just how much Travis Knight’s movie really is the old cartoon and toy line come to life. In ...

Mattel's net sales rose 7% year over year to $1.8 billion. The gains were driven by growth in the company's Hot Wheels and action figure categories. However, higher tariff-related costs dented ...

Mattel MAT2.67%increase; green up pointing triangle shares plunged as much as 28% in late trading after the toy maker said an anticipated surge in holiday sales came up short, and it issued a ...

Paramount and Mattel have signed a multi-year deal to develop a wide range of consumer products based on Teenage Mutant Ninja Turtles. The deal will start in 2027, during the run-up to the release of ...

Mattel163 was set up as a joint venture in 2018 and has released mobile titles Uno!, Uno Wonder, Phase 10 and Skip Bo. Mattel's digital strategy includes licensing, self-publishing mobile titles, and ...

Trixie Mattel will return to the spotlight as host of the 14th Annual Queerties Awards. The ceremony takes place March 10 at the Avalon Hollywood in Los Angeles and will stream exclusively on WOW ...

Riding the hype of Barbie, Mattel is coming in hot with an arsenal of 16 brand new movies to expand the Mattel Cinematic Universe. We’ve already gotten a preview of M. Night Shyamalan’s twisted Magic ...

Nuremberg Toy Fair has brought a number of intriguing reveals ahead of New York Toy Fair later this year, and while much of the focus has been on franchises like Masters of the Universe, another major ...

Mattel launched a new line of action figures on Thursday for its upcoming live-action movie “Masters of the Universe,” aiming to repeat the success of its 2023 smash hit “Barbie.” The toymaker has ...