D with company statement. Paramount Global has confirmed that it has swapped out its media agencies, parting ways with WPP ...

WPP Media has launched Open Intelligence, a new data solution it describes as the advertising industry's “first large marketing model.” Inspired by large language models, Open Intelligence is designed ...

A recent round of layoffs at Paramount has affected 3.5% of the company’s US teams, with more cuts still on the table in the coming months.

Publicis is replacing WPP Media (formerly GroupM ... “This decision reflects Paramount’s long-term strategy to enhance global scale and to drive greater efficiency.” The company thanked ...

The Public Relations Society of America tells us that having a proactive crisis management plan is essential. An effective ...

While the landscape changes at speed and expectations shift with those changes, some things remain the same: the fundamental ...

Paramount Global (NASDAQ:PARA), a media company known for its diverse entertainment content, released its earnings for the fourth quarter of 2024 on Feb. 26, 2025. The results spotlight the ...

Director Confirms No Trilogy Plans Paramount Pictures has officially pulled the plug on the Transformers One sequel, despite ...