Behind the mystery of Liquid Death’s Olympics ad—why brands embrace AI skepticism An AI-generated Liquid Death ad has puzzled viewers for leaving zero trace of its existence online.

Seedance 2.0 signals growing intellectual property risks for brands, WPP unveils a framework for helping advertisers choose their AI partners and more.

An AI-generated Liquid Death ad has puzzled viewers for leaving zero trace of its existence online.

Diversity hiring gains made in 2020 and 2021 have slowed or reversed as budgets tightened and mergers accelerated.

This week, Agency Brief has the exclusive on McKinney’s new division, along with a look at Dentsu’s latest earnings call.

Generative AI use in ads is rising fast. On Ad Age Insider, hear where brands succeed, where campaigns fail and how disclosure, quality and brand fit shape consumer response.