Dec 19, 2025 · Discover what a SWOT analysis is, how it works, and how to perform one to identify strengths, weaknesses, opportunities, and threats in business or planning.

In strategic planning and strategic management, SWOT analysis (also known as the SWOT matrix, TOWS, WOTS, WOTS-UP, and situational analysis) [1] is a decision-making technique that identifies …

What is SWOT Analysis? SWOT stands for S trengths, W eaknesses, O pportunities, and T hreats. A SWOT analysis is a framework to help assess and understand the internal and external forces that …

Feb 24, 2025 · A SWOT analysis is a technique used to identify strengths, weaknesses, opportunities, and threats in order to develop a strategic plan or roadmap for your business.

Aug 28, 2025 · In this guide, I will explain what a SWOT analysis is, how and when to conduct a SWOT analysis, and the pros and cons of the framework.

Conducting a SWOT analysis is the first step to gaining insights into your company's strengths and weaknesses. A SWOT analysis gives you a clear picture of where your company excels and where it …

Apr 15, 2024 · Use SWOT analysis to uncover strengths, weaknesses, opportunities & threats. Includes examples and free templates to guide your strategy.

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats, and so a SWOT analysis is a technique for assessing these four aspects of your business. SWOT Analysis is a tool that can help …

Apr 17, 2025 · SWOT analysis is a framework for identifying and analyzing an organization's strengths, weaknesses, opportunities and threats. These words make up the SWOT acronym.

Jul 3, 2025 · A SWOT analysis is a framework that evaluates a business’ strengths, weaknesses, opportunities, and threats. Performing a SWOT analysis can help you make better business decisions.