Don't be fooled, these aren't the real thing 🦑 Though fish believe otherwise. The 3" Gulp! Squid mimics the real deal, driving bream absolutely wild. Loaded with Gulp!'s legendary scent that gets to work the second they hit the water, these soft baits create an irresistible feeding trigger 💥 Whether you're working structure, flats, or drop-offs, the 3" Gulp! Squid delivers when it counts 💦 | Berkley Fishing

Love the classic Gulp Shrimp? Then you’re gonna love this.. introducing the new Gulp Turbo Shrimp‼️ A unique leg design oscillates back & forth on the retrieve to create turbulence and vibration in the water, with maximum Gulp! scent dispersion for ultimate inshore attraction💯 Species like Redfish, Snook, Trout, Sheepshead, Flounder, & more won't be able to ignore it! Fish it on a jighead, under a popping cork, however you want, & feel the difference of Gulp! extreme scent dispersion, plus the

Whether you're new to lure fishing or simply chasing the latest innovations, Berkley Gulp! has helped anglers catch more fish since introduced some 20 years ago and continues to do so until this day 🎣 Years of continuous research and development goes into fish feeding stimulants, planting the reason Gulp! has not only the ultimate bite-triggering taste but the most-dispersive scent of any soft bait. It’s science 👨‍🔬 With the addition of new translucent colours, a brand new 2.5" Grub and a new